“Jeffrey Bezos, you did it!”
Streams of “Bezos I” and “Bezos II,” Bo Burnham’s Jeff Bezos-focused songs from his latest comedy special and corresponding album Inside, jumped 21% in the wake of the Amazon founder and richest person in the world’s brief trip into space on July 20.
On July 20 and 21, “Bezos I” earned 1.4 million U.S. on-demand streams, up 22% from 1.2 million the two days prior to his launch (July 18 and 19), according to MRC Data.
Additionally, “Bezos II” streams grew from 263,000 July 18-19 to 304,000 July 20-21, a 16% boost.
Combining the two, the songs were streamed 1.7 million times in the U.S. on on-demand platforms July 20-21, up 21% from 1.5 million on July 18-19.
Neither “Bezos I” nor “Bezos II” has made a Billboard chart since Inside’s May 30 Netflix release and its soundtrack’s June 10 arrival. Another song from the set, “All Eyes on Me,” is bubbling under the Billboard Hot 100 and has hit No. 119 on the Global 200 (July 24). The album’s “Welcome to the Internet” is also bubbling under the Hot 100.
Inside (The Songs) bowed at No. 116 on the Billboard 200 dated June 19 and has since risen to a No. 7 high (June 26) with four total weeks in the top 10 to date. It has topped the Comedy Albums chart in all six of its weeks on the list so far.
