Shazam unveiled its annual predictions playlist on Wednesday (Jan. 4), compiling a 50-track selection of artists who have the potential to have a breakthrough year.
Based on the music discovery app’s predictive data and algorithms and in collaboration with Apple Music’s global editorial team, this year’s selection of artists show early indicators of future growth, including consistent momentum in Shazam activity, as well as discovery trends in more than one country.
Ice Spice, Rosa Linn, Charlieonnafriday, Young Miko and Benson Boone top Shazam’s artists with global breakthrough potential. “It’s very cool to me that people from all around the world can discover my music through [Shazam],” Rosa Linn told Apple Music per a press release. “They can hear the song, like it, and instantly find out that it’s me who is singing it. I gain fans and listeners and it directly impacts streaming.”
“Shazam has always been so useful for me whenever I needed to find the title of a song playing,” Ice Spice added. “I’m happy that it exists!”
Additionally, for the first time, Shazam is spotlighting artists who are gaining popularity regionally. Nigeria’s Carterefe, France’s Adé, Japan’s natori, Colombia’s KEITYN and Spain’s Munic HB have all made the list due to their budding stardom. “I believe Shazam is an important gateway for my music to be discovered, especially in this busy lifestyle we live in,” natori, whose “Overdose” was the most-Shazamed debut single within J-Pop over the last year, told Apple Music.
Listen to the Shazam Predictions 2023 playlist exclusively on Apple Music worldwide at apple.co/shazampredictions23
