Sneakerheads know the importance of going the extra mile to keep footwear spotless. Some might wear bags over their kicks in the rain, while others will spray pairs with a protective sealant.
DJ Khaled was on his way to a Miami Beach performance over the weekend and before hopping out of his custom cream-colored Mercedes-Maybach, the We The Best mogul thought twice about having his unreleased Black solar J Balvin x Air Jordan Retro 3s touch the sand.
Khaled instructed his pair of security guards to pick him up and drop him into the back of a golf cart so he wouldn’t scuff his rare Jordans, which made for a hilarious visual and a situation that all sneakerheads could relate to.
The mission was successful, as Khaled’s Jordans remained crisp and sand-free. He made sure to personally thank both members of his security team and shake their hands before taking the South Beach stage.
Being the ultimate hypeman for himself, Khaled didn’t waste a second and immediately warmed up the crowd with anthems like “All I Do Is Win.”
“Take care of them,” J Balvin wrote in DJ Khaled’s comments section regarding his sneakers.
The Air Jordan 3 “Rio” marks the Colombian superstar’s fourth collaboration with Jordan, which will reportedly hit Nike retailers and the company’s online shop May 22.
The sun-kissed sneakers are set to retail for $250. J Balvin’s 2-year-old son, Rio, inspired the design as the pair is named after him.
As for Khaled, he’s teasing a brand-new album in 2024, which will be his first since announcing his partnership with Def Jam Records last year.
Til Next Time is also slated to feature another pair of anthems with Drake, and Khaled hasn’t been shy about letting people know about his collabs with The Boy.
Watch the video of DJ Khaled being carried to the stage below.