Telemundo Enterprises announced on Thursday (April 18) a new structure for its entertainment studios to “boost its scripted content,” according to a press released issued by NBCUniversal’s Spanish-language division. The restructure, which will merge the media company’s linear and streaming studios (launched in 2021) into one unit, was unveiled by NBCUniversal Telemundo Enterprises chairman Luis Fernández.
“At a time when Telemundo is the most-watched network in prime time, we are super-charging our scripted content production under one strong brand: Telemundo Studios,” Fernández said in a statement. “For almost two decades, Telemundo has led in the production of Spanish-language content made by Hispanics for Hispanics. With this streamlined structure, we are doubling down on our commitment to serve the Latino community with the best scripted content across all platforms for years to come.”
The new structure sees Ronald Day elevated to president of entertainment and chief content officer, a role within which he will continue to report directly to Fernández. According to the press release, Day’s new role will “expand his responsibilities beyond the network’s entertainment programming and unscripted content, to include Telemundo Studios.” Previously president of entertainment and content strategy, Day joined Telemundo in 2018 as executive vp of entertainment for Telemundo Networks, leading the development and production of multiple Telemundo reality shows and live specials, including the Billboard Latin Music Awards.
Furthermore, Day appointed Javier Pons to lead the consolidated unit as executive vp of Telemundo Studios, reporting directly to him. Pons was most recently general director of Spain-based production company Globomedia and head of TV at The Mediapro Studio.
“I am thrilled to lead the newly-consolidated team and continue to drive Telemundo’s momentum,” added Day. “We welcome Javier who brings tremendous expertise to this role and will help us leverage our extensive production know-how to continue to be the #1 producer of Spanish-language scripted content in the U.S.”
