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New month, new haircare routine! You can now shop Fenty Hair in stores and online. Rihanna’s hair line became available at Sephora on Tuesday (Sept. 3), marking its first foray into a retail storefront.
“I’m really excited to bring Fenty Hair to Sephora so that everyone can get in on it,” Rihanna said in a statement. “Hair is one of the most fun parts of beauty – I’ve had every hair color, style, cut. I love to switch it up. But to do that, you need to make sure your hair is healthy. Fenty Hair makes your hair stronger and healthier so that any style is possible for you, too.”
The products available at Sephora include mini collections and limited releases such as The Mini Maintenance Crew Start’r Kit ($45), The Curl Crew Instant Damage Repair Treatment Set ($25), The Comeback Kid Instant Damage Repair Treatment ($36), The Protective Type 5-in-1 Heat Protectant Styler ($28), The Rich One Moisture Repair Shampoo ($29), The Rich One Moisture Repair Conditioner ($29), The Richer One Moisture Repair Deep Conditioner ($29), The Homecurl Curl-Defining Cream ($28), The Gelly Type Strong Hold Gel ($26), The Controlling Type Hair-Thickening Edge Control Gel ($18) and The Side Stick 3-in-1 Edge Tool ($18).
LIMITED-EDITION NEW RELEASE
The Protection Posse Instant Damage Repair Treatment + Heat Protectant Set
Powered by Replenicore-5, a special blend of amino acids, proteins and antioxidants, Fenty Hair is designed to repair, strengthen, hydrate, smooth and protect your follicles. Rihanna launched Fenty Hair in June but the products were initially only available on the Fenty website.
With its expansion to Sephora, Fenty Hair will now be available in 700 stores and online at Sephora.com. The expansion also means Fenty Hair has officially joined Fenty Beauty, Fenty Skin and Fenty Eau de Parfum in being available at the beauty retailer.
