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The latest season of Celebrity Big Brother UK has kicked off with a little controversy, as actor Mickey Rourke has been booted from the reality competition series after using a perceived homophobic slur against fellow contestant JoJo Siwa.
With Rourke asked to leave after his use of “inappropriate language,” singer and dancer Siwa remains the most well-known cast member in the house — at least to American audiences. And there are a few ways for U.S. viewers to follow Siwa’s journey on the show this year.
How to Watch Celebrity Big Brother UK in the U.S.
Season 24 of Celebrity Big Brother UK kicked off on April 7 and runs for 19 days continuously. Episodes air Monday to Friday nights on ITV1 at 9 p.m. British Standard Time (4 p.m. ET). Sunday night episodes air live at 10 p.m. BST (5 p.m. ET).
While some Celebrity Big Brother seasons are available to stream on Paramount+, the current UK edition is only available to stream on the ITV website and the ITVX app. American viewers can watch Celebrity Big Brother UK by using a virtual private network like ExpressVPN. Download ExpressVPN here and set your computer location to the UK. You’ll then be able to livestream Celebrity Big Brother 2025 online through the ITV feed.
ExpressVPN plans start at just $4.99/month and you can use it to watch Celebrity Big Brother UK in the U.S. along with other out-of-market content (think overseas sports, Netflix shows and movies in other countries, and even international music streaming).
We also like NordVPN, which is offering a risk-free trial for 30 days. Use it to watch Celebrity Big Brother UK from anywhere in the world, including the U.S. NordVPN plans start at just $3.09/month if you decide to continue with a subscription.
Once you activate your VPN, you can use it to livestream Celebrity Big Brother UK on ITVX online free without cable.
In addition to Rourke and Siwa, this year’s Celebrity Big Brother UK cast includes RuPaul’s Drag Race UK’s Danny Beard, singer Chesney Hawkes, British TV host Angellica Bell, Eastenders actress Patsy Palmer, Coronation Street star Jack P. Shepherd, actress Donna Preston, reality star Ella Wise, Olympic decathlon champ Daley Thompson, Love Island star Chris Hughes, talk show host Trisha Goddard, and former MP Michael Fabricant.
AJ Odudu and Will Best return to host the reality TV series, which will feature the 13 celebrities living under constant surveillance in the same house for three weeks.
Watch Celebrity Big Brother UK 2025 on ITV1 and livestream it online from the U.S. using ExpressVPN.
