If there are no coincidences in Taylor Swift‘s world, then her ever-observant Swiftie fans are convinced that the pop superstar will headline the 2026 Super Bowl halftime show.
What’s their evidence? Well, during Swift’s appearance last week on the New Heights podcast, hosted by boyfriend Travis Kelce and his brother Jason, fans picked up on a few hints — including an extended conversation about baking sourdough bread. Next year’s Super Bowl is at Levi’s Stadium in Santa Clara, California, home of the San Francisco 49ers, whose mascot happens to be a miner character named Sourdough Sam. If that’s not enough, Swift said she now talks about sourdough “60% of the time” — and next year’s big game happens to be Super Bowl 60.
On the new Billboard Pop Shop Podcast, Katie & Keith are laying out all the fan evidence pointing to Swift headlining the 2026 Super Bowl halftime show. If Swift does wind up with the gig, she would be the first halftime headliner to not come from the worlds of R&B or hip-hop since 2020, when Latin pop superstars Shakira and Jennifer Lopez shared the stage.
Also on the show, as Alex Warren’s “Ordinary” returns to No. 1 on the Billboard Hot 100 for a 10th total week, we’ve now got three KPop Demon Hunters soundtrack songs in the top 10. Plus, on the Billboard 200, Gunna, mgk, Jonas Brothers and BABYMETAL all make waves in the top 10, as Morgan Wallen’s I’m the Problem scores an 11th week at No. 1.
The Billboard Pop Shop Podcast is your one-stop shop for all things pop on Billboard‘s weekly charts. You can always count on a lively discussion about the latest pop news, fun chart stats and stories, new music, and guest interviews with music stars and folks from the world of pop. Casual pop fans and chart junkies can hear Billboard‘s executive digital director, West Coast, Katie Atkinson and Billboard’s managing director, charts and data operations, Keith Caulfield every week on the podcast, which can be streamed on Billboard.com or downloaded in Apple Podcasts or your favorite podcast provider. (Click here to listen to the previous edition of the show on Billboard.com.)
