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Hot off its viral Crumbl cookie collection last year, Dove is back with another holiday collaboration, that unites its bestselling body care products with Christmas-themed scents. Even better: the beauty company has brought along the Radio City Rockettes for the ride.
Dove has been named an official partner of the Rockettes, bringing its Holiday Treats Limited-Edition Collection to life with the help of the iconic New York City dancers. The partnership — in conjunction with Madison Square Garden Entertainment Corp. — helps to ring in the holiday season, of course, but also celebrates the 100th anniversary of the Rockettes, who are back for another season of their “Christmas Spectacular.”
Dove’s festive fragrances, meantime, include “Sugar Cookie Sprinkle,” “Frosted Plum Berry,” “Spiced Chai Latte,” “Peppermint Bark” and “Gingerbread Delight,” each available as a body wash, beauty bar, body scrub, deodorant, hand wash and body mist.
While the new scents are sure to stimulate the senses, Dove says the products are super nourishing for the body too, with gentle formulas that are sulfate-free and paraben-free. With the dry winter months upon us, having a good moisturizing body wash is essential, while the Christmas-inspired body mists double as festive room sprays for holiday dinners and parties as well (they make great stocking stuffers or white elephant gifts too).
The products are available online at Walmart.com and Target.com. You’ll want to hurry though: this limited-edition collection is only available until quantities last and both Walmart and Target are reporting swift sales. Once the products are sold out, they are not expected to be restocked.
Here are some of Dove’s new holiday scents and products, along with a few other seasonal favorites you can shop online now.
SELLING FAST
Dove Cinnamon Pumpkin Pie Body Wash
Smelling like home-baked goods, this limited-edition scent arrives just in time for Thanksgiving and the holidays
SUBTLY SWEET
Dove Gingerbread Delight Antiperspirant and Deodorant
Notes of cinnamon, ginger and baking spices
FRESH & FRUITY
Dove Frosted Plum Berry Antiperspirant and Deodorant
Smells like plum cake or fruit cake with fresh berries
SHOWER MUST-HAVE
Dove Hot Cocoa Swirl Body Scrub
Great for buffing and exfoliating to gently remove dead skin cells
DOUBLES AS HAIR MIST
Dove Sugar Cookie Sprinkle Body Mist
Works great as a hair mist or room spray too for the smell of freshly-baked sugar cookies in the air
STOCKING STUFFER
Dove Mini Body Wash (Two-Pack)
177 ml. bottles of the limited-edition Sugar Cookie Sprinkle and Frosted Plum Berry body wash
Dove has partnered with musicians like Lizzo and Kelly Rowland for campaigns in the past, but the brand says the Rockettes were the ideal group for this Christmastime release.
“As an official partner of the 2025 Christmas Spectacular and Radio City Rockettes – celebrating their 100th anniversary – Dove is thrilled to bring our Holiday Treats Limited-Edition Collection to Radio City Music Hall to celebrate the holidays in a truly iconic way,” says Kathryn Holl Fernandez, Head of Dove Skin Cleansing and Engagement, in a release. “The collection, including a highly requested new Body Mist format, brings holiday cheer to the shower and beyond, delivering irresistible, indulgent scents and the superior care Dove is known for.”
“We are pleased to welcome Dove to Radio City Music Hall as an official partner of the Radio City Rockettes and the Christmas Spectacular during this milestone year for the dance company,” adds Jessica Tuttle, Executive Vice President, Productions at MSG Entertainment. “Dove, like the Rockettes, is committed to uplifting and empowering women, and this is the perfect partnership to amplify the strength, joy, and confidence of the Rockettes line.”
